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Mazda take centre stage at CIBC/FCIB Red Carpet Show

The Mazda 3 is liquid lust in hot red and got the attention of showgoers for the duration of the show at the Lloyd Erskine Sandiford. Sales Executive Kevin Callender, left, answers questions as he demonstates the Mazda 3.

Three members of the Mazda family centre took centre stage the first stage at the recently-held CIBC First Caribbean Int. Bank Red Carpet Car Show.

It was a picture-perfect setting at the Lloyd Erskine Sandiford as local agents for Mazda, McEnearneyQuality Inc., took the opportunity to show off what’s in stock and answered questions on what’s coming for 2018.

After been given some background of the event, showgoers got a chance a to see Mazda’s newest technology,  SKYACTIV-VEHICLE DYNAMICS with G-Vectoring Control, which helps you steer more precisely by optimising load control. Just like an athlete refines his form to hit the ball further with less force, the engineers at Mazda strive for the same efficiency. 

Instead of strengthening the vehicle’s muscles, they improved how it delivers force,  so it can unleash its full potential. In fact, it works smarter, not harder, to make you feel connected and in control. 

The team, headed by Sales and Marketing Manager Margaret Hoyte said it was an occasion attracted a cross-section of persons, some of whom came to see what was available and get answers to their questions, as well as book vehicles for the new year.

“We were busy for the entire evening and the booking and interest in Mazda are encouraging. It was a good evening for our brand and it augurs well for the future”, she noted.

Sales Executives Pedro and Kevin Callender echoed similar sentiments, noting that the driving public has different tastes, those looking for style and comfort, while others are concerned with build quality and durability.

“It was a very productive evening at our Stand which exhibited the Mazda 3 and CX3 on the inside and the Mazda BT50 on the outside”, Pedro Callender added.

Managing Director of CIBC First Caribbean Mark St.Hill said it was the culmination fo 18 months of planning and the start of a new journey aimed at giving the customer the convenience of banking and demonstrating the bank’s responsiveness.

He said that it will be annual affair of the finance institution.


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